You know that the reputation of your business can mean the difference because success and failure. In this blog entry, I am going to explain how registering your trademark is an important way to protect your professional reputation. If you don’t protect your brand, someone can use your name, logo, or slogan, and you can’t Read More
Posts by Jo
Nonprofit Property Purchase
Depending on your mission, you may have a nonprofit that needs property to run its programs. For example, if you are a horse nonprofit, you invariably run into the issue of where to hold your programs. Having horses means there is a need for land to house those horses as well as having a safe, Read More
The Importance of a Medicaid Trust
The October 2019 issue of The Atlantic contains an article that highlights the importance of an Irrevocable Medicaid Trust. In the article, the author discusses how older individuals may lose their homes if they need go into a nursing home and need Medicaid (also known as MassHealth in Massachusetts) to pay for it. She asserts Read More
An Office Action
Many people are under the mistaken impression that once they file their trademark registration for their equine business, it is automatically approved by the United States Patent and Trademark Office (USPTO). That is not the case. The USPTO can deny the trademark for many different reasons. Some are simple and easy to fix, and some Read More
Supreme Court Allows “Immoral” or “Scandalous” Trademarks
Back in January, I wrote a blog post about the US Supreme Court agreeing to hear a case concerning “immoral” or “scandalous” trademarks. The case concerned the attempt by Mark Brunetti to trademark the word FUCT. This summer, the Supreme Court ruled in a 6-3 decision that the law denying such marks violates the First Read More